Microchip Technology Inc., a leading provider of microcontroller, mixed-signal, analog and Flash-IP solutions, has announced that all former Atmel products are now available on microchipDIRECT, Microchip’s full service channel. For the first time, customers can purchase products such as AVR® and SAM microcontrollers and development tools direct from the manufacturer.
“Ensuring microchipDIRECT offers the full range of Microchip products is a top priority,” said Mitch Little, vice president of global sales for Microchip. “We know our classic Microchip customers highly value microchipDIRECT and we are excited to extend this service to additional customers and our extended product lines.”
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